Free YouTube Ad Creator for lead generation
Get video ads up and running with YouTube's new FREE tool.
Over the last few years, advertising on YouTube has been getting easier and easier as the barriers to entry slowly get taken down. One by one as the dominoes fall, more and more small to medium size companies with ‘Direct Response’ needs have been taking advantage of the second largest search engine in the world as never before.
But now though, in 2020 of all years we have good news for you! There is a FREE YouTube designed and hosted video ad builder that can be used to test the power of the YouTube platform with no designer, developer, photographer, or editor costs involved. This tool is in Beta but can largely be used.
Anyone with a handful of images relevant to their business and 20 minutes spare can create a video or videos of a similar nature to this one:
As you can see the system cleverly takes a sample of uploaded images and creates from them with nothing more than a little text, something that can be used for driving almost any message. There are other formats available on the system also, meaning not every ad you see generated in this way will be the same.
The one I created may be a light-hearted message from the team but there is every reason to run a stronger call to action ad with a clear focus.
If you would like to dip your toe in the YouTube waters either for Christmas or perhaps the New Year, let one of us in the team know and we will get the ball rolling.
YouTube Advertising Pro Tip – segment all of your YouTube campaigns by device.
The demographic tracking and targeting is as good as any of the other social platforms on a mobile phone but it is less effective on desktop. For a local campaign concerned with direct response, YouTube should generally be maxed on mobile-first before the campaigns are pushed to desktop.
I’ve worked in Advertising & Digital since I graduated from university in 2010. I spent 2 and half years working for Google in the UK where I fell in love with digital and creative work. I now run a great team here in Sydney doing great work.
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Direct Clicks is one of Australia’s top digital agencies, providing a range of services including Google advertising, search engine optimisation (SEO), website design & development, social media marketing & advertising and much more to help businesses grow online.