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Benefits of Social Media Marketing to Small & Large Scale Business

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    Social media is one of the cost-effective digital marketing methods used to increase your online visibility. Social Media Marketing (SMM) is simply using social platforms like facebook or twitter to promote your business, be it a product or a service. Gone are the days when you have to find the right ad agency or marketing company to reach out to your customers. Today you can do everything to sell your product with just a click.

     

    SMM is exposing your website on social media channels via websites, blogs, video distribution channels, etc. The main factor of a good social marketing is your ranking in search engines like google and bing. If you rank higher, you will get better visibility which in turn makes more people to visit your site. The position of a website on the search engine increases when its active with constant updates and news.

     

    The main aim of SMM is to improve communication with users, increase brand visibility and reach more potential customers. The users of social networks share the genuine content with their friends via transmitting information electronically. The exact point of SMM is to receive direct feedback from potential customers by exposing your content across the wide viewers. The top benefit of social media marketing is generating publicity for the business, followed by increasing traffic and building new business enterprises. The social media marketing is served based on the principle of Social Media Optimisation (SMO) which attracts new, unique visitors to the targeted website. Social media marketing is done in two ways.

    Active SMM promotion is to add links or applications from the content on the website towards social networks i.e. Facebook, Twitter, Google+, LinkedIn, etc.

    Passive SMM promotion is to promote various activities on social network sites. It works totally on user feedback. If there is a negative review or if customers are not happy with certain features, then its rectified at the earliest. That’s how passive SMM works.

     

    Choosing the right social media platforms for your website requires lot of experience. A detailed analysis have to be carried out and then the ideal social marketing tool must be chosen. It cannot happen overtime. Slowly but surely your website will get promoted better if marketed in the appropriate way. The Twitter profile pages, Facebook profile pages, and Facebook apps are developed and managed as part of your marketing process.

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    Michele Miller
    Michele Miller
    05:52 25 Oct 17
    We asked Direct Clicks to build a website for Robokids, we wanted to ensure they understood our brand and market. Highly recommend Direct Clicks, the service and communication are fabulous. Graham was just terrific.
    Christopher Cassidy
    Christopher Cassidy
    08:53 11 Aug 17
    Graham did an excellent job bringing the vision of my website to life. He explained things well, was easily contactable and very responsive. Highly recommended! Thanks again
    Amir Reyad
    Amir Reyad
    02:44 25 Sep 17
    Gilard is my campaign manager, he has done a remarkable job for my antenna business. At first I was hesitant but I now say I have full trust is these guys. My business has never been healthier. They have really proved them selves. I referred a friend which manages a solar business and within weeks he’s advised me that their doing a great job! Thanks Gilad and Ben for your hard work. I’m glad for you guys to be part of our business
    Brad Lawson
    Brad Lawson
    03:10 13 Sep 17
    Solid company with great staff, always very responsive. Anything we do with Direct Clicks is thoroughly explained and we're always kept in the loop. It's been nearly 2 years and we haven't looked back since going with Direct Clicks for our online marketing.
    Juliana Lalli
    Juliana Lalli
    13:07 10 Aug 17
    Professional and service driven. We changed our minds so many times and the team were very accommodating and patient. From pre sales to completion, they were fantastic. Highly recommend Direct Clicks and will be certainly using them in the future.
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